Are your new patients at risk?

Are your new patients at risk?

Multiple channel marketing is essential for your practice to be secure. What does that mean? You need multiple ways to get new patients in order for your practice to be secure. For example, if you are just using Google Adwords to generate new patients and someone else...
How much money are you wasting doing your own marketing?

How much money are you wasting doing your own marketing?

As part of our webinar series we have been running this year I discussed how many practitioners are spending over 5 hours a month on marketing their practice, and how that could actually be costing them between $1000 and $5000 a month!  You’re burning money in...
New Patient Strategies – Referral Cards

New Patient Strategies – Referral Cards

One of the best ways to encourage referrals in your practice is through the use of referral cards. They provide an easy way for someone to convey your message to a prospective patient. There are three steps to someone making a referral to you.* The person has to...
Are You Wasting Money on Your Marketing?

Are You Wasting Money on Your Marketing?

The Importance of Tracking Your Marketing Results. When you are the practice owner it is easy to get lost in the day to day running of the practice and treating patients. As you do so you can lose track of what, if any, marketing you are doing and what results it is...
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