Tap Into New Year’s Resolutions

Tap Into New Year’s Resolutions

New Year’s provides the perfect reason to get in touch with your patient database and reactivate them into care. Don’t miss that opportunity. Most practices have a database of dormant patients that are just lying there slowing wasting away.  These are people that have...
Marketing Larger Practices

Marketing Larger Practices

TLDR; The marketing needs of your practice change as it grows. Making sure your team can effectively manage patient leads is essential to getting a good ROI. Newspapers, other print, radio and TV can all work well in the right situation. Your website needs to be up to...
Using Email Marketing to Grow Your Practice

Using Email Marketing to Grow Your Practice

In the past few months, I’ve had several discussions with fellow practitioners who are interested in incorporating email marketing into their practice marketing strategy.  Based on these discussions, I’ve found that most people make one of two main mistakes, they...
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