by Dr Matt | Jun 10, 2014 | Business
Multiple channel marketing is essential for your practice to be secure. What does that mean? You need multiple ways to get new patients in order for your practice to be secure. For example, if you are just using Google Adwords to generate new patients and someone else...
by Dr Matt | May 29, 2014 | Business
As part of our webinar series we have been running this year I discussed how many practitioners are spending over 5 hours a month on marketing their practice, and how that could actually be costing them between $1000 and $5000 a month! You’re burning money in...
by Dr Matt | Mar 11, 2014 | Business, Facebook, Social Media
First off, just to cover ourselves, nothing is this post should be construed as professional advice. You should read the APHRA guidelines and make your own judgement on how to apply them in marketing your practice. Much of the new guidelines are thankfully clearer...
by Dr Matt | Jun 11, 2013 | Business
The Importance of Tracking Your Marketing Results. When you are the practice owner it is easy to get lost in the day to day running of the practice and treating patients. As you do so you can lose track of what, if any, marketing you are doing and what results it is...
by Dr Matt | May 23, 2013 | Business, podcast
Transcript Hi, Dr Matthew Holmes here with another practice news update. I have recently gone through an interesting exercise in my practice, and it yielded some great results. I asked myself this question: “If my practice doubled tomorrow, where would it...
